Northstar Recruiting Co.

Northstar cuts cost-per-hire by 31%

Northstar Recruiting Co. replaced spray-and-pray outreach with precision scoring and verified contact data across a 40-person LATAM talent organization.

Demo case study

This is an illustrative scenario based on archetypal hiring workflows: not a real customer or verified testimonial.

Decrease, Improvement: 31%Cost per hire

Decrease, Improvement: 45%Outbound messages

Increase, Improvement: 2.1×Reply rate

In their words
“Scoring before outreach changed our economics. We contact fewer people, but the ones we reach actually match the bar — and they reply.”
Luis Campos, VP Talent, Northstar Recruiting Co.

The challenge

Northstar's in-house team handled high-volume fintech hiring across Mexico and Colombia. Recruiters sent thousands of generic InMails monthly, yet reply rates stagnated below 8%. Contact enrichment was manual, and hiring managers rejected half the shortlists as poor fit.

How Mainder helped

AI Scoring ranked candidates before any contact, surfacing explainable fit reasons hiring managers trusted. Contact Enrichment auto-verified emails and current roles, cutting bounced messages. Follow-ups only fired on candidates above a calibrated threshold.

Features used

AI Scoring

Let AI find your perfect matches

Contact Enrichment

Stop managing candidate details manually

Outcomes

  • Cost-per-hire fell 31% by reducing wasted outreach and rework cycles.
  • Outbound messages dropped 45% while pipeline quality improved.
  • Reply rates more than doubled on personalized, score-qualified sequences.
  • Hiring manager acceptance of first shortlists rose from 52% to 81%.

Timeline

Started

January 10, 2025

6 months

Results by

June 30, 2025

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